How it works

Four stages. Four products. One loop around your clinic.

Everything Co-Kinetic has built answers one of four questions, in order: are the AIs finding you, how good is your website, what should it say, and how do you tell everybody. You can start at whichever question is yours.

27
years serving MSK clinicians, since 1999
100
issues of an award-winning clinical journal, 1999 to 2024
115
five-star reviews
2026
Named Best Physical Therapy Marketing Platform, GHP Global Excellence Awards
How the pieces fit together: your clinic in the centre, four stages around it, each a product you can start with Your clinic and your clinicians in the centre: your team’s expertise is what patients are looking for, and AI and Google decide who gets to see it. Four stages around it. Stage 1, Know where you stand: the free AI visibility check finds out whether AI recommends your clinic today. Stage 2, Know exactly what to fix: the Website and AI Visibility Review gives a practical, prioritised checklist to help AI and Google recommend your clinic and to turn more website visitors into booked patients. Stage 3, Be the recommended clinic: AI and Google recommend the clinics whose expertise they can see, so the Clinical Content System researches and writes the in-depth pages that show yours, published to your WordPress site, any other website, or Co-Kinetic Sites. Stage 4, Keep every diary full: the Clinic Growth Hub gives you ready-made content and campaigns, an AI assistant to help you run them, and all the tools in one place, including email, social and surveys. Data comes back from stage 4 to stage 1. Coki supports across everything. You can start at any stage. data comes back Your clinic and your clinicians Your team’s expertise is what patients are looking for.AI and Google decide who gets to see it. FreeGet found by AI and GoogleReach patients directly 1 Know where you stand Free AI visibility check Find out, free, whether AI recommends your clinic and your clinicians today. 2 Know exactly what to fix Website & AI Visibility Review A practical, prioritised checklist to help AI and Google recommend your clinic, and to turnmore website visitors into booked patients. 3 Be the recommended clinic Clinical Content System, onto your site AI and Google recommend the clinics whose expertise they can see, so depth is key. Weresearch and write the pages that show yours. 4 Keep every diary full Clinic Growth Hub Ready-made content and campaigns, an AI assistant to help you run them, and all the tools in one place: email, social, surveys andmore. Every clinician’s diary stays full. WHERE THE CONTENT LANDS Your WordPress sitevia the plugin Any other websitecopy and paste Co-Kinetic Sitesbolt-on to the CCS · it's here Coki support platform · AI-powered investigation, analysis and customer support, across all platforms
Start anywhere. The free check, the review, the Clinical Content System and the Clinic Growth Hub each stand on their own. Co-Kinetic Sites is a bolt-on to the Clinical Content System. Click any stage to learn more, or use at any time.
The stages

What happens at each one, and what it costs

Stage 1 · Investigate

Are the AIs finding you at all?

The free AI visibility check. Four problems taken from your own website, not a generic list, and four questions a patient would ask about each, put to four AI tools. You get your score, how often you were named, the real conversations that took place, and who was named instead. Free, a minute to start, uses your real website.

Stage 2 · Review

How good or bad is your website, and what needs fixing?

The Website & AI Visibility Review. A full assessment of your whole website, written up for your clinic as a designed report. Every page analysed, your clinicians and whether AI can see their expertise, your weakest pages named with plain reasons, your reputation and reviews, whether the AI tools can even read your site, the AI answers themselves with six quoted in the AI's own words, and who AI sends patients to instead. Then the plan: your quick wins, and the jobs for whoever looks after your website. £599, VAT included, one payment.

Stage 3 · Plan, write, publish

What should your website say, and who writes it?

The Clinical Content System. It reads your website the way an AI reads it, and reads your clinicians: who is good at what, what each of you wants to be known for, where the gaps are against the clinics AI names instead of you. It builds a plan that explains every item, then researches and writes the blog posts and the treatment, condition and service pages that AI and Google look for, under your clinicians' names, personalised to your clinical priorities. You read, amend and approve. It publishes, and it measures what moved. Built country by country. £599 every four weeks, 30 credits, no contract.

It publishes to the website you already have, WordPress through the plugin or any other site by copy and paste. If your website is the problem, Co-Kinetic Sites is a bolt-on to the system: a clinic website generated by the system and kept current by the system. Many clinics already pay someone to produce SEO content; the Clinical Content System replaces that.

Stage 4 · Communicate

How do you tell everybody?

The Clinic Growth Hub. This is the part MSK clinicians are notoriously bad at. You can have the best content, the best services and the best clinicians in town, and nobody will know unless you tell them, consistently, in the places they are. The Clinic Growth Hub is every marketing tool a clinic needs to do that, in one place and one subscription: email workflows that run themselves, the social scheduler with hundreds of value-adding posts ready to go, surveys and lead forms, campaigns and recipes, promotions, vouchers and prize draws, a testimonials widget, QR codes and links, and your practice management system connected. Built for private MSK clinics, not adapted from something generic.

It works on its own, and it is being designed to connect with the Clinical Content System, so that what the system writes, the Clinic Growth Hub tells your patients about. £149.99 every four weeks, no contract.

Start anywhere. Nothing here is a bundle you have to buy whole. Most clinics start with the free check because it costs nothing and settles the question. Some come for the Clinic Growth Hub, because it gives them every marketing tool they need in one place instead of five subscriptions, and never need anything else. Some go straight to the Clinical Content System because they already know content is how they get found now. Co-Kinetic Sites is the one thing that is not standalone: it is a bolt-on to the Clinical Content System.

How they connect

Content in. Communication out. Data back.

The Clinical Content System looks at your website and your clinicians, works out what you should be known for, writes it and puts it on your site. The Clinic Growth Hub then tells your patients: a post about the new article, an email to the people it is relevant to, a campaign around the condition it covers. The free check and the review are how you find out where you stand before any of that, and how you see what has changed after it.

Today you connect those steps yourself, which takes minutes. The direction is that a new page published by the system announces itself through the Clinic Growth Hub without you touching it. That is where this is going, and it is being built in the open.

Where this is going

A single marketing partner for private practice that knows your patients, keeps your website current and findable, tells the right people the right things at the right moment, and acts within limits you set. Each product here is one piece of it, built to connect to the others.

Direction, not a promise. What is live is on each product page.

Which question is yours?

Am I being found?

Run the free check. A minute, no card, your real website.

Check whether AI recommends your clinic

How good is my site?

The Website & AI Visibility Review: every page, your clinicians, the AI answers and what to fix first.

The review

What should my site say?

Read how the Clinical Content System plans, writes and measures it.

The Clinical Content System

How do I tell everybody?

See what is inside the Clinic Growth Hub and what it costs.

The Clinic Growth Hub

All prices on one page: Pricing →