Who should generate the content, me or my web developer?

This is part of the Clinical Content System subscription. If your clinic isn't subscribed yet, you can see what the Clinical Content System includes.

You, or one of your clinicians.

Each article invites a short clinical insight that only a clinician can give. It's optional, but it is a large part of what makes the article yours rather than anyone's, so we strongly recommend it every time. Your developer's part starts after the content exists, not before: they take the finished articles and put them on the site.

Developers build sites. Clinicians make content worth recommending.