What is the Page Inventory?

Sound familiar?

"There's a huge table of all my website pages, what am I meant to do with it?" "Why has every page on my site been given a score?" "What do all the columns mean?" "Do I need to fix everything listed here?" The Page Inventory is your whole website, measured. You do not have to act on it directly: we use it to inform your content plan.

What's happening

During your AI Visibility Assessment the platform discovers your website's content pages and scores every eligible page individually, each against the checklist criteria relevant to its page type, grounded in research on how AI search engines choose sources. The Page Inventory at https://content.co-kinetic.com/my-clinic/page-inventory is where all of that lives 🔍. For each page you can see:

• Quality score (0 to 100), with the site-wide average shown in the summary above the table.
• E-E-A-T grade: how well the page demonstrates experience, expertise, authority and trust, the qualities AI search engines look for in a source worth citing.
• Word count: thin pages rarely earn citations.
• Schema: whether the page carries machine-readable structured data, the coded labels that let AI engines confidently parse who you are and what the page is about.
• Google ranking, where the page was found ranking for relevant searches.
• Issues: the specific problems found on the page.
• Page category: each page is identified by type (condition, treatment, service, blog and so on), and you can filter by type to look at one slice of your site at a time. Published and updated dates are shown too.

The page also includes a content hierarchy explanation: how a healthy clinic site fits together, with foundation pages underneath and condition, treatment, service and blog pages each doing a distinct job and linking to one another. It is worth two minutes of your time, because it is the shape your content plan is quietly building towards.

Why it works this way

The inventory is informational, but it is not decoration: it feeds your content plan directly. Which pages exist, which score well, which are thin, which types are missing entirely: all of that evidence shapes what the plan recommends. A clinic with 54 blog posts and no condition pages gets a completely different plan from a clinic with the opposite shape. So you never need to work through this table yourself: the plan has already read it and turned the findings into prioritised actions 🙂. (One tidy detail: legal and boilerplate pages like privacy policies are deliberately left out of your lists, they are not content.)

The reason every column exists is the same reason twice over: these are the things AI engines weigh when choosing whom to cite, so they are the things worth measuring, and improving.

What to do now

1. Open https://content.co-kinetic.com/my-clinic/page-inventory and note your average quality score: it is one of the clearest single measures of your site's content strength.
2. Filter by type and look at the shape of your site: lots of one type and none of another is exactly the kind of gap your plan is fixing.
3. Read the content hierarchy explanation so the plan's structure makes sense.
4. Then go and work the plan at https://content.co-kinetic.com/my-clinic/plan: weak pages surface there as refresh actions, and gaps surface as create actions, already prioritised.

The question behind the question

"Am I supposed to fix all these issues myself?" No. The inventory is the diagnosis; your content plan is the treatment, in priority order. Site-wide technical items also appear in your website optimisation brief for your developer. Nothing here is homework: it is the evidence base, made visible so nothing the platform recommends is ever "because the algorithm said so" ✅.

The next question is usually...

• What does my Site Health score mean?
• How is my content plan organised, and how does it decide what goes where?
• What is my article score, and how is it measured?
• Where is my website optimisation brief?

Still stuck? This usually means...

• A page is missing from the inventory, or one listed no longer exists. The inventory reflects the last crawl of your site: it refreshes when your site is re-measured. If something big seems off, tell us in the chat.
• A page's category looks wrong. Tell us in the chat with the page address: categories feed the plan, so it is worth correcting.
• A page you care about scores badly and you want it fixed now. Look for it as a refresh action on your plan, and see "How do I push a topic up my content plan?" if it is not surfacing.