My login link has expired or isn't working. How do I log in?

Sound familiar?

You clicked a login link from an old email and nothing happened. You see a message saying the link has expired. You clicked a link that worked last week and it will not work today. You are hunting for a "reset password" option and cannot find one. You never received a login email in the first place. A team member says their personal profile link no longer opens. All solved the same way, in under a minute.

What's happening

We don't use passwords, so there is no password to reset and no "forgot password" to find. Instead, we email you a secure login link (sometimes called a magic link) whenever you need one, and each link stays valid for seven days. An expired link is not a fault and not something you did wrong: it just means you need a fresh one, and you can request one yourself, as often as you like, with nobody's permission needed 🙂.

Why it works this way

Passwords get forgotten, reused and stolen, and a clinic account holds your whole content operation. A fresh emailed link each time keeps your account safe with nothing to remember 🔐, and the expiry is itself part of the security: it means an old email sitting in a forwarded thread or the wrong inbox cannot open your account weeks later. So links expiring is the system doing its job, not failing at it.

What to do now

Go to https://content.co-kinetic.com/login.
Type in your email address, then send the request. It must be the SAME address your original invitation or login emails were sent to. This is the step that catches people out: if someone else at your clinic set up your access, the right address is whichever one they invited you with, which is not always the one you would think of first (a personal address instead of the clinic one, or the other way round).
Check your inbox. A fresh link is sent straight away (how quickly it lands depends on your email provider); click it and you are in ✅.

If the email doesn't appear:

Check your spam or junk folder. Login emails occasionally land there. Searching your whole mailbox for "co-kinetic" is the quickest way to find both the new email and, usefully, the address your older ones were sent to.
Try the other address. If you have both a clinic address and a personal one, the invitation may have gone to the other.
Clinicians opening their profile: your personal profile-edit link works the same way and expires after seven days. Before you have activated your access, your practice admin can re-send it from your team card; once you are active, simply log in at https://content.co-kinetic.com/login with your invited address.
Still nothing? Ask us here in the chat and we will check which address your account is under and get you moving.

The question behind the question

"Will this keep happening, and is it me?" It is not you, and yes, links will keep expiring, on purpose. The routine is simply: need to log in, request a fresh link at the login page, click it. Under a minute, every time, and never a password to remember. Bookmark https://content.co-kinetic.com/login and the whole thing becomes a non-event.

The next question is usually...

What happens once my content plan unlocks?
What's the best way to work through my content plan?

Still stuck? This usually means...

No email arrives at any address you try. Your account may be under an address you no longer expect — ask us in the chat and we will check which address your account is registered to.
The fresh link also will not open. Clicked more than once, or opened in a different browser than expected, links can misbehave: request another and click it once, in the browser you normally use.
A team member's profile link keeps failing. Re-send it from their team card (available until they activate their access), or have them log in at https://content.co-kinetic.com/login with their invited address instead.