How much content do I get, and what does each piece cost?

This is part of the Clinical Content System subscription. If your clinic isn't subscribed yet, you can see what the Clinical Content System includes.

Sound familiar?

"How many articles can we actually create?" "What is a credit worth?" "Why did that condition page cost more than the blog post?" "Do unused credits carry over?" "Is there a way to get more content without paying more?" All answered below, including the one habit that earns you bonus content.

What's happening

Your subscription gives you 30 content credits per billing period, and each piece of content you create spends some of them. Newer plans bill every 4 weeks, so that is 30 credits every 4 weeks; plans taken out earlier bill monthly, and those customers get 30 credits a month. Nothing about your own plan is changing.

Each content type has a set credit price, because they are not the same amount of work:

The differences come down to research depth and length. A condition guide is long, deeply researched and written to anchor a whole topic area. A service page is short and focused.

So 30 credits buys roughly six to ten pieces each billing period, depending on your mix. A worked example: four blog posts, two service pages and one condition guide comes to 28 credits. If you have heard "six to ten pieces" quoted elsewhere, that is the same allowance described in pieces rather than credits.

Two rules make the system generous rather than mean:

• Your credits accumulate. If you have a quiet spell, nothing is lost: unused credits from your allowance roll forward and keep building for as long as you are subscribed. They only expire when your subscription stops.
• You are only ever charged for the output. Behind every piece sits a serious amount of research: keyword analysis, your assessment data, the topic research. None of that costs you a credit. You pay for the pages that arrive, not the work behind them. Credits are taken once per piece, when you ask for it. If the system makes extra attempts to improve a piece's quality before it reaches you, those attempts aren't charged. And if a piece doesn't come out complete, you'll see a "Generation failed" message with the option to try again, and nothing broken is saved over a good version.

And then there is the bonus: publish a piece on your website and confirm its live link, and a share of that piece's credits comes straight back to you, as shown in the table above. A clinic that publishes everything it creates gets meaningfully more content than the headline allowance. We are that keen on consistency, because consistency is the key to the whole game: an extra couple of published articles every cycle accumulates faster than you would believe.

One thing to know about earned credits. They work differently from your allowance: they are spent first, and they last three months from the day you earn them. They are there to keep the rhythm going, so use them while the momentum is up.

(One note for current customers: credits are not switched on for live accounts yet. You are on unrestricted generation while we finish that side of the system, and usage is being tracked and will be backdated fairly. See "Why does my content credits display look odd?")

Why it works this way

The credit system is built to reward the exact behaviour that wins AI visibility: steady, published output. A generated piece sitting unpublished does nothing for your visibility, which is why the bonus only unlocks when your pieces are genuinely live on your site. And accumulation means the system never punishes real life: a quiet spell becomes next cycle's head start, not a lost allowance.

What to do now

1. Work your plan in order at https://content.co-kinetic.com/my-clinic/plan and publish each piece as it is created: "What's the best way to work through my content plan?" has the full rhythm.
2. When you publish, confirm each piece's live link in the platform: that is what triggers the bonus credits.
3. If your credits display looks odd right now, that is expected while credits are switched off: "Why does my content credits display look odd?" explains.

The question behind the question

"Why do you keep telling me to create all these condition pages before I can get to my service pages?" Because AI search works the way a worried patient talks. Nobody opens ChatGPT and types "find me someone who treats plantar fasciitis." They say "my foot really burns when I get up in the morning", and the AI takes them through a conversation: what it might be, how it is treated, and only then who to see. Your condition pages exist to be present at every step of that conversation, which is exactly where the patient decides who to trust. Service pages answer the last question; condition pages answer all the ones before it, and those earlier answers are where you get chosen 🙂. That is the hierarchy of content, and it is why the plan builds conditions first.

The next question is usually...

• What's the best way to work through my content plan?
• Why does my content credits display look odd?
• How is my content plan organised, and how does it decide what goes where?

Still stuck? This usually means...

• Your credits display shows a strange number. Credits are not switched on yet, so ignore the figures for now: "Why does my content credits display look odd?" has the detail.
• You want more content than the allowance gives you. Publish everything you create and confirm the live links: the earn-back bonus is the built-in route to more.
• You are not sure whether a piece counts as published. Publish through a connected channel, or paste the live page's URL into the platform to confirm it. Unsure whether yours qualifies? Tell us in the chat with the link.